Here's
a beautiful idea that's sure to put a lot of cash in your pockets! It's an idea
that definitely fulfills a need, and has tremendous market potential virtually
anywhere in the whole world.
As
you probably already know, our ever-improving standard of living is giving
everyone more and more leisure time- time to play, and enjoy doing the things
that bring them happiness.
You
can capitalize on the abundance of leisure time, the challenge of the game, and
man's determination to do better the next time out than last time, with
Personalized Bowling or Golf Scorecards. The only investment needed will be a
little bit of your time, and then your ideas should just about perpetuate
itself. Here's how to get organized and started...
1)
Make several Xerox copies of the "Personal Score Card" given as a
part of this report. Paste these "copies" onto light weight card
stock.
2)
Make a list of the sporting good stores in your area, particularly those in the
areas of your bowling and golfing establishments. In fact, if you have several,
it would be best to group each list of sports stores with the bowling or
golfing facilities by area.
3)
With your example of the "Personal Scoring Record," call upon the
owners or managers of these bowling and/or golfing outlets. Using a low-keyed
sales approach, explain the workings of your product, and sell them on the idea
of putting up the money for the basic supply of cards and printing. (This will
enable you to reap 100% profit from the sale of advertising on the cards.) These
facilities benefit from an advertisement on the "front page" of each
score card.) Your sale to the bowling/golfing facilities managers should be for
the provision of one to five thousand of these cards, which they'll make
available to their patrons free of charge at their cash control counters.
4)
You can either sell the advertising space on the card yourself, or hire
commission sales people to do the selling for you. It would be best to do your
own selling for you. It would be best to do your own selling, because once
you've got the card sold, you'll not have to do any reselling--just call on
your advertisers about every three months to perpetuate their contracts with
you. It will be important, though, for you to "drop in" on your
advertisers at least once a month to check to see how things are going and if
they're pleased with your advertising. If you don't drop in on your advertisers
except at renewal time, you will find it very hard to sustain them as
advertisers.
5)
You should charge each advertisers at least $100 for exposure of his "one
by one" display ad on 5,000 of your cards for 3 months running. With space
for a total of twenty such ads, which the advertiser supplies for you, each
bowling or golfing facility that you set up with these personal score cards
should mean a couple of thousand dollars in profits.
6)When
you've sold your advertisers, and collected the ads they want to run on your
scorecard, take the"sample card" with your printer---any quick print
shop will do have him help you with the "paste-up" and tell him to
print 5,000 for you, and to finish them by folding them for you. Your costs
should all be absorbed within the money received from the bowling or golfing
establishment you first sold the cards to...When your cards are ready, simply
take them to the original bowling or golfing manager, exchange a few amenities
and leave them with him for handing out to his patrons or customers.
From
start to finish, the whole project shouldn't take you more than a couple of
weeks. And if you only sold one card every three months, this would/could mean
a very easy annual income of $12,000... Of course the ideal situation is go on
selling these cards, using the same principle, to go to as many different
blowing and golfing centers as possible. In small towns with only one or two
such centers, travel to the surrounding towns and sell the idea to them. In the
Seattle Washington area, the people are grossing more than $150,000 a year
while working only one month out of every three!
This
is the idea...It's very workable anywhere in the world..It's been proven to be
a fabulous money-maker in Seattle, Washington... The next step, and the rest is
up to you!
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